Kutztown University Invites Anthony Sylvan VP as Guest Speaker

The Kutztown University College of Business Administration tapped Anthony Sylvan Vice President, Jerry Strauss to be their featured speaker on Thursday, April 16th, 2009 at a symposium for the undergraduates addressing current economic realities.

Mr. Strauss lectured the students on “Strategies for Selling a Luxury Product in a Down Economy” to help them prepare for real-world situations as they move toward graduation and their professional lives after college. He utilized Anthony Sylvan as a case study to help the students focus on ways to successfully prepare for fluctuations in the economy when they get into the working world and how their futures, and the futures of their employers, would be affected by their behavior today. Mr. Strauss asserted that Anthony Sylvan has moved thru up-and-down economic cycles for more than six decades and has proven methods to handle downturns – even when selling a luxury product.

The lecture was well-received by the students and administration personnel in attendance. Mr. Strauss is pictured above (center) with his conference attendees (foreground and background).